Wednesday, May 27, 2015

Marketing that Works

As a business, your sole outcome from marketing is profit.

You want new and repeat customers to be buying your goods and services.

It really is that simple.

You want to get your message across to those customers so they automatically recall you when they need the products or services you offer.

Customer recall is based around impact and or repetition.

Put simply (again), you need to get in to their head somehow, that can be with big budget or small budget.

You know the big budget things... so let focus on the small budget.

1) word of mouth referral - the absolute best way to get (and keep) customers is to deliver unbeatable value in whatever you do.  Get them talking about you in the best way possible so customers are lining up to see you.

2) newspaper/local magazine - this takes some spending, but is a great way to get you message out there; local print is an excellent reference tool for local businesses, but it needs repeat spending by you to keep in those pages week after week and month after month.

3) vehicle advertising - if you've got a car, get your message printed on there somehow.  It's pretty cheap and if you're around the local area often people will start to remember you and your business.  Just be sure to keep your car clean and do not be a menace on the road - there's both goods and bad memories of your business to be had!

4) reusable bags - get your message printed on a reusable bag (of course this is going to be our preferred method).  It's a simple and cost effective way of making sure your brand is out there again and again and again, with the added bonus of displaying that your business is one that is trying to preserve the environment by reducing the dependance on single-use bags.

Only you can look after Option 1.

You can research Options 2 and 3.

Talk to us for Option 4.

Again, very simple =

Saturday, May 23, 2015

Beyond Boring

Our last post spoke about the humble Non-Woven Shopping Bag.

Yes - the plain old boring Non-woven Bag does not need to be boring, there are a number of little 'cheats' that can make it extraordinary.

The full coverage print from the previous post.

Perhaps a contrast handle to match the print colour?  And if you'r clever enough, you can incorporate the handle to you rally too.

Then there using a contrast lining to enhance the branding and product focus.

A great use of vibrant yellow to match the gold with the dirt shown in brown for use in the Gold Museum.

Very very clever, simple and brilliant.

There's literally no end to the variations you can bring to the design and layout of reusable bags.

Non-woven = Boring... not any more.

Contact Bag People of see what can be done with your bags.

Wednesday, May 13, 2015

Non-boring Non-woven's

There's no need to let your standard Non-woven Bags be boring.

Everyone has seen the plain old bags with a simple screen print.

Believe it or not, you're looking at one now.

BUT, this one has had the Bag People Magic Dust sprinkled on it.

We've got many different ways to make a big impact with a simple, low-cost reusable bag.

Contact Us to find out more about what we can do with your bags.

Wednesday, May 6, 2015

Post Number 300

Here you go.  Post number 300 for our Blog.

It's not a massive news story, but it's a nice milestone to go past.

Thanks for reading.