The community out-pouring & support for Australia's Bush Fire victims has been unprecedented, thus far there has been AU$105,000,000 contributed by the public via various charities & events.
The way the people have opened their hearts & their wallets has been nothing but extraordinary.
We at Bag People have made our contribution to the cause, but we're left with the feeling of "what's next"?
In particular, the diversion of charitable donations away from many other worthwhile causes.
With this in mind, we have made sure that our business remains engaged with 2 selected charities :
1) World Vision -- we sponsor a young girl from the African country of Chad & we've made contributions to the projects & work undertaken in her village.
2) Salvation Army "Learning for Life" -- this program assist young people from under-privileged families / communities that need a hand with their schooling & general life skills.
We've complemented these 2 charities with a product donation to the Samaritan's Purse.
Their Operation Christmas Child's "Pack-a-Shoe-Box Project is to bring a much needed items to those who need them most.
Bag People have donated bags for this cause because most people receiving assistance don't have many places to store what few possessions they have; so a bag is a very functional asset to have.
Find out more from www.samaritanspurse.org
Friday, February 27, 2009
Monday, February 23, 2009
Make a Quality Mark
At the moment we all need to keep our eye on costs.
We need to make sure that we're getting the best possible value from each & every item we buy.
With every single transaction, there's always someone that can supply a cheaper product or service.
Whether you're buying paper, arranging electrical work or getting new tyres for the car... there is always a cheaper price.
Is cheaper always better?
You know the answer, so I'm not going to talk you through it.
Cheaper IS better as long as the product &/or services being compared are the same.
Cheaper is NOT better when it is just plain-old cheap.
When selecting your bags, make sure that you are getting what you pay for.
Ask your supplier to tell you :
- the actual fabric weight being quoted
- recycled content of the fabric
- stitching & finishing details
- all delivery charges to your door
- additional print set-up costs
- extra costs for print colours
- any hidden local taxes & duty details
Also ask them about their Ethical Policy & Environmental Policy; find out what are they doing for people & the planet?
After you ask a few simple questions, you'll start to find out there are Bags & then there are Bags.
Contact us for more information about our bag.
We need to make sure that we're getting the best possible value from each & every item we buy.
With every single transaction, there's always someone that can supply a cheaper product or service.
Whether you're buying paper, arranging electrical work or getting new tyres for the car... there is always a cheaper price.
Is cheaper always better?
You know the answer, so I'm not going to talk you through it.
Cheaper IS better as long as the product &/or services being compared are the same.
Cheaper is NOT better when it is just plain-old cheap.
When selecting your bags, make sure that you are getting what you pay for.
Ask your supplier to tell you :
- the actual fabric weight being quoted
- recycled content of the fabric
- stitching & finishing details
- all delivery charges to your door
- additional print set-up costs
- extra costs for print colours
- any hidden local taxes & duty details
Also ask them about their Ethical Policy & Environmental Policy; find out what are they doing for people & the planet?
After you ask a few simple questions, you'll start to find out there are Bags & then there are Bags.
Contact us for more information about our bag.
Friday, February 20, 2009
Keep Your Core
In every business there are times when you need to re-think what you're doing & how you're doing it.
There's no doubt that everyone is feeling the impact of the Global Economic Crisis & that everyone is wondering how to plan for the next 12-18 months.
In these uncertain times, it is valued customers that will help your business through.
You must focus on what is right for them, but also what is right for you.
There will be times when your customers ask you for something that is outside your core area of expertise.
While it sounds attractive to chase after this 'new' business; if it is NOT an area you wish to strategically develop & grow, then you're setting yourself up to failure & you're setting your customer up for disappointment.
In the reusable bag business, we're finding more & more of our competitors are straying in to other (non-bag related) areas.
This is working very well for some because they have a plan & are making sure they have the right skills & proper resources to meet the needs.
However, some are stretching themselves way too thin & we're finding that more customers are coming to us saying "those other guys are trying too much & cannot meet our specific needs".
Bag People are bag people, we specialise in reusable bags... its simple.
Our path is set & we know what we're doing - we make bags.
How can we help you?
Contact us to find our more.
There's no doubt that everyone is feeling the impact of the Global Economic Crisis & that everyone is wondering how to plan for the next 12-18 months.
In these uncertain times, it is valued customers that will help your business through.
You must focus on what is right for them, but also what is right for you.
There will be times when your customers ask you for something that is outside your core area of expertise.
While it sounds attractive to chase after this 'new' business; if it is NOT an area you wish to strategically develop & grow, then you're setting yourself up to failure & you're setting your customer up for disappointment.
In the reusable bag business, we're finding more & more of our competitors are straying in to other (non-bag related) areas.
This is working very well for some because they have a plan & are making sure they have the right skills & proper resources to meet the needs.
However, some are stretching themselves way too thin & we're finding that more customers are coming to us saying "those other guys are trying too much & cannot meet our specific needs".
Bag People are bag people, we specialise in reusable bags... its simple.
Our path is set & we know what we're doing - we make bags.
How can we help you?
Contact us to find our more.
Tuesday, February 17, 2009
Support for Australia's Bush Fire Victims
Bag People is international - with offices in Australia, England & America.
We're locals too - each office has local people on-the-ground in the local area.
Just about everyone in the developed world would have heard about the recent Bush Fires in Victoria (one of Australia's southern states) that have decimated the communities, wiped out untold property values & destroyed countless lives families.
202 people dead - at the time of this post.
Our Australian crew have supported the Bush fire victims in the 2 ways they know how :
1) with Money - donations from staff directly to the Australian Red Cross
2) with Bags - we know bags & we've despatched 100's of bags to the areas that need them the most
It's heart-breaking to know there's not much to go in them at the moment, but the determination & support of the Australian has raised almost $80,000,000 for the people who have lost so much.
Bag People are here to help in any way we can.
We're locals too - each office has local people on-the-ground in the local area.
Just about everyone in the developed world would have heard about the recent Bush Fires in Victoria (one of Australia's southern states) that have decimated the communities, wiped out untold property values & destroyed countless lives families.
202 people dead - at the time of this post.
Our Australian crew have supported the Bush fire victims in the 2 ways they know how :
1) with Money - donations from staff directly to the Australian Red Cross
2) with Bags - we know bags & we've despatched 100's of bags to the areas that need them the most
It's heart-breaking to know there's not much to go in them at the moment, but the determination & support of the Australian has raised almost $80,000,000 for the people who have lost so much.
Bag People are here to help in any way we can.
Friday, February 13, 2009
Make Your Bag Count!
A Reusable Bag is a great way to promote your business.
Reusable Bags should be considered as a marketing investment, rather than a capital expense.
As with all marketing, you need to make sure it is appropriate for your needs & focused on your target market.
Bag People have many bag styles available in a variety of fabric options, so we'll certainly have something to suit your needs.
If you are thinking about a Reusable Bag to promote your business, there are a few simple questions to thing about :
1) who are your customers?
2) what are their needs?
3) what message are you trying to communicate to them?
4) what is you budget?
5) what results do you want from your Reusable Bag marketing campaign?
There are a lot more considerations when selecting a bag, so let Bag People help your business grow.
Contact Us for more details.
Reusable Bags should be considered as a marketing investment, rather than a capital expense.
As with all marketing, you need to make sure it is appropriate for your needs & focused on your target market.
Bag People have many bag styles available in a variety of fabric options, so we'll certainly have something to suit your needs.
If you are thinking about a Reusable Bag to promote your business, there are a few simple questions to thing about :
1) who are your customers?
2) what are their needs?
3) what message are you trying to communicate to them?
4) what is you budget?
5) what results do you want from your Reusable Bag marketing campaign?
There are a lot more considerations when selecting a bag, so let Bag People help your business grow.
Contact Us for more details.
Tuesday, February 10, 2009
Case Study :: Bernina
:: Scenario ::
Bernina were launching the revolutionary 8 Series sewing machine - perhaps the most powerful domestic sewing machine available, with many features only seen in industrial machines - until now.
They needed a quick & easy way to demonstrate the capabilities of the machine to their customers while maintaining focus on the machine & not getting stalled by the complexity of the project they were working on.
Kerrie Hay - Bernina's Asia Pacific Development & Training Manager - called Bag People to see what could be done...
Bag People are Your Reusable Bag Specialists.
So the question is - What can we do for you?
Contact us to find out more.
Bernina were launching the revolutionary 8 Series sewing machine - perhaps the most powerful domestic sewing machine available, with many features only seen in industrial machines - until now.
They needed a quick & easy way to demonstrate the capabilities of the machine to their customers while maintaining focus on the machine & not getting stalled by the complexity of the project they were working on.
Kerrie Hay - Bernina's Asia Pacific Development & Training Manager - called Bag People to see what could be done...
Bag People are Your Reusable Bag Specialists.
So the question is - What can we do for you?
Contact us to find out more.
Friday, February 6, 2009
Bag People TV
Bag People have launched BAG PEOPLE TV.
A channel for Reusable Bags.
Video features will include :
-- product details
-- design
-- case studies
-- environmental info
-- useful tip
-- some interesting facts
Check it out :: www.bagpeople.tv
Contact Us for more details.
A channel for Reusable Bags.
Video features will include :
-- product details
-- design
-- case studies
-- environmental info
-- useful tip
-- some interesting facts
Check it out :: www.bagpeople.tv
Contact Us for more details.
Monday, February 2, 2009
Designed for You
Bag People are very active in the local market & we're always creating new things to suit our customers.
One of our core business objectives is to give our customers what they need.
Branding & promotion on a reusable bag is a very powerful marketing message if you do it right.
Since 1993, we've been in the bag business & we're still going strong.
Our experience far exceeds the ability to make sure your order turns up on time.
We make sure you get the bag that fits your needs & accomplish your objectives.
There's Bags & then there's BAGS.
Make sure you get what's right for you & not what suits the supplier - usually what they make the most money selling.
In the coming weeks we'll list a few tips & tricks to look for when selecting a reusable bag supplier.
In the mean-time, Contact Us to find out how we can help you.
One of our core business objectives is to give our customers what they need.
Branding & promotion on a reusable bag is a very powerful marketing message if you do it right.
Since 1993, we've been in the bag business & we're still going strong.
Our experience far exceeds the ability to make sure your order turns up on time.
We make sure you get the bag that fits your needs & accomplish your objectives.
There's Bags & then there's BAGS.
Make sure you get what's right for you & not what suits the supplier - usually what they make the most money selling.
In the coming weeks we'll list a few tips & tricks to look for when selecting a reusable bag supplier.
In the mean-time, Contact Us to find out how we can help you.
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