Wednesday, December 24, 2008

Happy Holidays

Hi Everyone,

We'd like to thank all our customers & suppliers for a wonderful year!

This year has been our best yet, we've made record sales, had great order volumes & we've brought heaps of new styles & ideas to market.

Our plans for next year are massive & we're aiming much higher again.

We've got some very exciting product launches coming up in February & March.

Plus, we'll be working more on education - both on our own products & the specific environmental concerns that we can help with.

Finally, we're paying forward our success from this.

We're sponsoring more families & individuals through a number of global & local programs.

We've chosen to sponsor World Vision & the Learning for Life program (managed by The Salvation Army).

We look forward to building on our success next year so we can give more back.

Thanks again for a great year & enjoy the holidays.

The Bag People Team.

Friday, December 19, 2008

Big Retailers Say ENOUGH!

Reported by in England
Tesco, Asda, Agree to Cut U.K. Plastic Bag Use by 50%.

The major retailers in the United Kingdom are banding together to minimise the impact of plastic bags on the environment.

Tesco, Asda, Sainsbury, Marks & Spencer, Co-operative Group, Somerfield and Waitrose are all on board to stamp it out.

The PBF (Plastic Bag Free) movement is spreading throughout the entire country with many many individual towns becoming PBF of their own accord.

Find out more from

Bag People are the Reusable Bag Specialists, so you should Contact Us to see what we can do for you.

Wednesday, December 17, 2008

Save Ink with Eco Font

We're all trying to reduce > recycle > reuse & as part of the "reduce" part, a bunch of clever Dutch chaps have created the Eco Font.

Perforations, firstly, make stamps easy to tear off. Architects and engineers employ them to create lighter and more breathable structures.

Now now they're used to save ink.

This picture says it all!

Click Here for the link to TED.

Contact Bag People to get your bags even greener using Eco Font.

Monday, December 15, 2008

Extreme Green

Some things don't look right -- that's Earthrace!

In June 2008, the Earthrace vessel set a new world record for a powerboat to circle the globe.

She did this with 100% renewable biodiesel fuel and a net zero carbon footprint.

The voyage was over 24,000 nautical miles, and took 60 days, 23 hours and 49 minutes, smashing the old reocrd by over two weeks.

The Owner/Skipper of Earthrace, Peter Buthune, has a wealth of knowledge on the oil industry, having worked as an Oil Exploration Engineer in New Zealand, the North Sea and North Africa.

Pete is passionate about the environment, and believes strongly that renewable fuels must become a key part of our transport fuel mix.

He is also keen to promote positive measures that everyday people can make to reduce their environmental impact, not just in transport fuels, but in many areas of their lives.

Click Here to see Pete's suggestions on how you can make a difference.

In this list of suggestion, Pete makes reference to reducing packaging and eliminating single-use bags and encourages reusable bags.

This is where Bag People come in, we are Your Reusable Bag Specialists and can help you with just about anything.

Contact Us for more details about what you can do and how we can help.

Tuesday, December 9, 2008

Canvas Bags

Tim Minchin is an Australian environmental activist comedian, his messages are very simple, direct & funny.

From this short video, you should get the point :

Contact Bag People if you need some.

Monday, December 8, 2008

Case Study :: Fundraising

:: Scenario ::
The owners of the local Deli / Coffee Shop - Chris & David - are very active in the community & always supporting various causes. Everything from the local junior sporting clubs, local businesses, right through to raising money for international organisations like UNICEF & World AIDS Day.

This time they’re supporting a local parent - Anne - who has relapsed with Cancer.

:: Fill the Bag ::
"We really wanted to make sure we were helping Anne with real things. She told us the other day that all she wanted to do was to take her 3 boys away for a family holiday before starting the next round of treatment - she doesn’t think there’ll be another time for a holiday.” Chris & David explained.

“Anne has also said she wants to make sure that any money raised will benefit everyone, not just her”, they continued.

“So she came up with the idea of getting reusable bags from Bag People & we’d sell them for $10.00 or give away if the customer bought more than $30.00 from our Deli. This was a superb idea & we got it in motion straight away”.

:: Which Bag? ::
“We needed a high quality bag for this job, not your usual bag but something really special. So with the input of Bag People we all decided on the Laminated Jute Shoulder Bag” Chris said.

The Laminated Jute Shoulder Bag is one of the latest releases from Bag People & is one of the more ecologically friendly alternatives available, see our About Jute page for more details.

:: Easy as ever ::
"Bag People were easy, they really know how to get things done & make sure it all happens on time, they looked after everything after we had all decided on what bag we all liked” said Anne.

:: The Result ::
"Our community is amazing, people have supported the cause & we've sold every bag, Anne & her family are thrilled & never imagined such a great return" concluded Chris.

Contact Bag People for more information.

(this Case Study is from an Australian customer & some names have been changed)

Tuesday, December 2, 2008

Case Study :: Gym

:: Scenario ::
The gym had been family owned & operated since opening in 1991 with almost all immediate family involved in the business in some way - from running the classes & swimming lessons, marketing, reception, accounts & even the cleaning. Everyone in the family would pull their weight.

Due to illness the business was put up for sale.

Only the minimum of service & maintenance was done to the premises & equipment with most equipment well over-due for refurbishment or replacement.

The new owner (Paul R) realized the current business was in need of a great deal of attention & saw the opportunity to regenerate & develop it.

Paul had a 3 stage plan for the regeneration of the business :
1) upgrade the premises & equipment to current standards
2) acquire new staff & instructors/trainers
3) create a comprehensive marketing campaign to get new members

:: Adding Value ::
"I know it’s an over-used marketing buzz word, but ‘adding value’ was something we really needed to do to get new members through the door after we had spent a stack of money getting the place to look like new” said Paul.

“After someone joined the gym we wanted to give them 3 things that would help them use the gym & support local business, so our new member pack was a book of discount vouchers for local businesses, a gym towel & their choice of boxing gloves or training shoes.”

:: Getting New Customers In ::
“We know the hardest part of building a business is getting the message out to people & this is where a marketing contact of mine gave us an introduction to Bag People.”

“The gym is very near to a bus route to the City, so we got
2,000 Messenger Bags made from non-woven fabric with our logo & website on them. We put in our gym info, a special new membership offer, our timetables & a gift certificate for a free gym session.”

“Each morning for 6 weeks between 6:00am & 6:45am one of our instructors went to the nearest bus stop - about 200m away - & gave our bags to commuters that looked like that may join our gym.”

:: The Result = 57% response for membership enquiry ::
“In that 6 weeks we gave out 600 bags (it averaged at 20 per weekday). 342 people contacted us & 117 have joined thus far. That’s 57% response for membership enquiry & 19.5% conversion to new members & we’re still getting people come in with their bags”.

:: Details ::
- the gym renovations were due for completion in late October so Paul want to be sure his marketing campaigns were ready to go
- he
contacted Bag People in late July to arrange the design & layout
- the designs were completed & pre-approval samples were available on 11th August
- these were approved quickly & production commenced on 13th August
2,000 custom-made Messenger Bags were delivered to the gym on 7th October

Contact Bag People for more information.

Friday, November 28, 2008

Inspiro Australia evolves in to Bag People

We’re pleased to announce that Inspiro Australia has expanded & is now called Bag People.

We have wholly owned operations in Australia, England & America so no matter where you are, you're dealing with someone local.

The name change to Bag People brings all our operations under the one umbrella.

Our business philosophies are the same & are just as simple as ever :
1) make the customer happy; our track record stands this test, and our customers keep coming back.
2) supply quality products at great value. We’re not always the cheapest, because we only sell good quality product.
3) always treat your partners (both customers & suppliers) fairly, our Ethical Sourcing Policy has more details about how we operate.

Our global reach gives you automatic access to the latest designs, innovations & fabric developments. You can be assured that your bags are produced with the latest fabrics using the most efficient manufacturing methods available.

Our local support ensures that we know what is happening in ‘your’ market because what’s hot in England might be cold in America.

Please have a look through our Australian site.

We look forward to hearing from you soon.

Thanks from the Bag People Team.

Thursday, November 20, 2008

Support by Bag People

At Bag People we always try to make a difference in everything we do.

Our Company Policies explain more about how we manage our business & our Mission Statement shows how we go about it.

We also give back to the community by supporting our selected charities :

1) World Vision -- we contribute to World Vision so we can help them make a difference in the lives of young people in the developing world. Our support assist vital infrastructure projects to deliver health care & education to those in need.

2) The Smith Family "Learning for Life" -- this program assist young people from under-privileged families & communities that need a hand with their schooling & general life skills. The program assists during the most troubled developmental years of a youngsters life and helps to guide through vulnerable transition points.

We are continually asked for donations & support with our products, but unfortunately we usually cannot help.

The reason is that all our bags are "made-to-order" which means we will not start production until a customer has confirmed an order - every single bag is custom-made exactly as needed.

By not holding stock of finished products, we are doing the best for the environment - we do not have any surplus stock & therefore we have virtually no waste.

Feel free to Contact Us; but please don't be upset if we cannot help.

"You can please all of the people some of the time - but you cannot please all of the people all of the time"

We'll always do our best to help where we can.

Wednesday, November 12, 2008

Case Study :: Wine Shop

This one comes from our UK operation.

:: Scenario ::
The local wine shop had been in the same location for 35 years & had been run by the same family for 30 years.

They had been part of the community since buying the business & had always supported the local school, charities & junior sporting events.

Customers would come in for the great advice & friendly service.

However, as time & progress moved forward, business began to dwindle, a big factor was the massive chain store supermarket that opened in the next suburb.

The new store has a discount liquor chain attached to it & has heaps of exposure to passing customers as well as catching all the people visiting the supermarket.

The sheer volume of the chain means they can offer great pricing on most of their stock, but the selection is a bit limited & the staff are nowhere near as knowledgeable as at the wine shop.

:: We need a Plan ::
The wine shop owners knew that something needed to be done, so as part of their new marketing push they called a number of marketing & promotion companies to find out what was available & how they could get back some of their lost customers.

Together with the marketing company the wine shop owners formulated a multi-staged plan to get customers coming back & to keep them coming back.

:: It’s Our Shout ::
After a new weeks of ideas & concepts the campaign was called
“It’s Our Shout”.

This campaign centred around the wine shop being the experts & that although they had all the technical knowledge about what “should” be good; customers needed to come & try for themselves simply because every taste is different.

:: The Action ::
The campaign basically centred around tasting before buying & had 3 main objectives – getting new customers, keeping existing ones & getting them to come back.

The owners selected 3 main tools to accomplish each objective.
1) invitation to existing (database) customers & also advertising in the local newspaper.
2) offering specials & a loyalty program to those customers that bought something
3) giving a
Bag People wine bag to each customer with an incentive to reuse it

:: The Result = 12% new customers & 62% repeat customer ::
As soon as the campaign started, customers began to come back to the shop. Most customers were returning, but there was a good slice of new customers also.

The owners were very pleased with the initial result, but the best result from the campaign was totally un-measurable; word-of-mouth.

The biggest upside of the whole campaign was the fact that customers were talking about the shop again & with that revived exposure, business began to grow.

:: 6 Bottle Wine Bag ::
The owners selected a
6 bottle wine bag as their selected give-away to customer retention.

As the name suggests, this is a Bag People bag made specifically to carry 6 bottles of wine.

This wine bag tied in to the
“Its Our Shout” campaign by custom printing ‘this one’s on the house’ on one of the bottle compartments.

As an added incentive to get people coming back to buy their wine, the shop would offer a free bottle of wine for people who came back with their bag & bought 5 full priced bottle – of course their was fine print with this offer
“our shout is your choice of any bottle valued up to the retail price of your cheapest bottle you’re buying”.

:: Loyal Customers ::
The wine shop ordered
2,000 x 6 bottle wine bags from Bag People & gave them all out in 10 weeks & they’re still coming back.

Contact Bag People for more information.

Friday, November 7, 2008

Handy Reusables for Halloween

Boy did my reusable bags come in handy last week for Halloween.

Firstly, the pumpkin. After a lengthy debate over exactly which pumpkin would face the carving knife, the kids and I were able to safely pack it into our heavyweight grocery bag. We didn't dare risk a flimsy plastic bag! Even the checkout operator commented on our wise move.

Next came the school Halloween costume parade. All the kids came decked out in their gruesome glory. Naturally they had to change back into normal clothes for lessons. I couldn't help but notice the number of kids who carried their change of clothes in an eco-friendly bag of some description. It really demonstrated to me the eveyday practicality these green bags have.

As the day wore on, trick or treating was eagerly anticipated. What kid doesn't get excited about the thought of more candy than they know what to do with? Of course we had to choose a strong, comfortable bag. Our trusty cotton canvas shoulder bag won that race. It was filled to the max by so many generous householders. Again, I was impressed to see an array of eco-friendly bags out and about collecting all the goodies.

So, Halloween or not, next time you need to carry a heavy load, take some extra gear to work or school, or collect lots of stuff, your reusable bag will do the trick!

Saturday, November 1, 2008

Reward Your Customers For Bringing a Bag

There is a lot of consciousness around the issue of plastic bags and their environmental impact. Despite that, the move towards reusable bags is largely led by individuals in their own quest to do small things in their daily life that make a difference. The next step is for businesses to raise this awareness even further with their packaging options.

Many retailers and other businesses contact us here at Bag People wanting to offer their customers a plastic bag alternative. Naturally we steer them towards our wide range of cotton, jute and non woven bags. Given the range of bag styles and range of price, there is always something that will meet our customers' needs. One of the obvious "barriers" is the reusable bags cost more than plastic bags.

Part of the process for our customers in choosing a bag, is working out how the bags will be offered. They often ask:
* "Should we sell them for a profit or at least cover costs?"
* "Can we offer them free as an incentive to purchase up to a certain amount in store?"
* "Should we just give them away? The cost of this will surely be outweighed by the marketing opportunity when our customers carry our bag about."

The answer is any or all of the above. We have seen all of these options work well for our customers. Yes, eco-friendly bags are more expensive than single-use plastic bags, however, the opportunity to engage with customers at a new level is truly exciting.

Contact Bag People to find out more.

Tuesday, October 28, 2008

Another Way To Get Found

Advertising : everywhere – all the time – non-stop – never ending – incessant – endless.

No one is free of it, at every turn, someone is trying to sell you something or position their product in your daily life.

From toothpicks to car servicing, from batteries to babies high-chairs… advertisers leave no stone unturned.

Have you considered a reusable shopping bag as a form of advertising?

If you put your brand on one of our custom-made bags & then give it to your customers; they promote your brand for you.

Contact Bag People to find out what its all about.

Wednesday, October 22, 2008

Staying Green in Tough Economic Times

There is no denying that everyone (governments, business, families and individuals) are facing very uncertain times economically.

One could argue that what has lead us to this point is pure greed, short-term thinking, and complete disregard for any damage caused on the way.

More than ever, now is the perfect time to stand back and reassess how we live our lives.

If you or your business have already committed to a "tread lightly on the earth" approach, then NOW is the time to reaffirm these commitments.

If you and your family have committed to buying organic produce, despite a slightly higher price, keep buying it. Naturally it is superior nutritionally, and it is only with increased demand that the price will balance out to be on par with conventionally grown produce.

If your family or business may have committed to green energy sources. Keep these programs going. Again, it is only with increased demand and momentum that energy companies can provide these services cost-effectively.

Business owners are now examining their business structures and all their operating costs very carefully. Unfortunately advertising and marketing budgets can suffer when the dollars are tight.

Now is a great time to examine some very cost-effective marketing items that you may not have considered before.

Of course eco-friendly, reusable bags provide all kinds of businesses with an opportunity to market their brand and make a statement about their commitment to greening their operations.

Reusable bags can easily replace plastic bags for food and non-food retailers, educational institutions, and businesses exhibiting at trade shows. The wonderful thing about these "green bags" is that your customers do your marketing for you.

They literally carry a walking billboard around for your business.

Your business can get these bags walking around for as little as $0.85 per bag. Now compare that with other marketing efforts!

So, amongst all the doomsday rhetoric going on right now, it's time for us to challenge our comfortable, familiar ways.

Go on, try something different. Going green will open up many opportunities for us all.

Make sure you Contact Bag People to find out more.

Wednesday, October 15, 2008

Reusable Does Not Equal Ugly

Just ask Bag People what can be done to make reusable beautiful & elegant, we have a great selection of bags made from non-woven fabric & natural fibers.

This months feature product
Boutique Shopper ::

What more could you want from a reusable bag?
- great design
- stylish look
- excellent branding platform
- very cost effective

This clever design creates 3 separate sections from 2 different cloth areas.

The Boutique Shopper design offer 2 great branding possibilities for your business.
- large print surfaces on both sides
- 2 fabric colors to match your brand

Here’s the vital spec’s :

- Bag Dimensions :
- 14" wide
- 12" high
- 4" deep

- Strap :
- 34" long
- 2.25" wide

- Print Area :
- 13" wide
- 8" high

We can also make the Boutique Shopper from cotton or parachute silk.

Contact Bag People for more details.

Thursday, October 9, 2008

Plastic Bags – Who’s Doing What?

Here's a quick run-down which shows what measures some countries & businesses are taking to reduce the environmental impact of single-use plastic bags.

We all need to do more - contact Bag People to see what you can do.



Across the country shoppers are encouraged to use reusable bags which cost around $1.00 & can be reused many times.

Some localities are leading the charge & banning plastic bags of their own accord & the Federal Government stated it would consider national action to phased out plastic bags by the end of 2008.

Australians used 4.84 billion plastic bags in 2007, at a wholesale cost of $0.0018 each.

In South Australia free single use plastic bags will banned as of the end of 2008.



Plastic shopping bags are banned in Bangladesh.



Plastic shopping bags are banned in Bhutan, but the ban has not succeeded due to minimal monitoring & alternatives are not freely available.



As of 1st June, 2008 China has banned all supermarkets, department stores & shops from offering free plastic bags. The businesses must mark prices on each plastic bag & NOT include the cost of bags in the product purchase.


Hong Kong

Hong Kong has not banned businesses from offering free plastic bags. However, they are awareness is being raised by events such as "No Plastic Bag Day" started in 2006 & organised by the Environmental Protection Department

Statistics show that 7 million people disposes of 23 million bags per day.

In 2009 it is proposed that each bag is charged at 50 cents.



A plastic bag ban in Paris started in late 2007 & the national ban will start on 1st January 2010.



The Spanish Government is attempting to start a National Plan of Integrated Waste which has a goal to ban single-use non-biodegradable plastic bags in 2010.



German supermarkets charge between 5 and 25 cents per bag.

Almost all outlets offer a reusable alternative for about €1 with some high-street retail shops giving away a reusable bag.



4th March, 2002 saw the Republic of Ireland start charging €0.15 for every plastic shopping bag which reduced consumption by 90%.

Most supermarkets passed the tax directly through & on 1st July, 2007 the charge was increased to €0.22



Israel charges 1NIS for every plastic bag, except for bags that contain fish, meat, poultry or fresh produce.

The additional charge subsidises the sale of reusable bags to assist raise public profile.


New Zealand

2007 saw the national campaign start with the objective to introduce a shopping bag levy similar to Ireland's, with some local govt's announcing they would be plastic bag free.


South Africa

Environment and Tourism Minister of South Africa – Mohammed Valli Moosa – has called plastic bags the "national flower" in jest because of the proliferation of litter.

It is illegal to give away plastic bags, they must be sold with the govt. collecting 3 cents per bag as an environmental levy.



The Turkish community uses an average 1.2 bags per day per person.

In late 2008 the govt. is expected to announce the result of a feasibility study for eliminating plastic bags in favor of envirobags.


United Kingdom

Tesco uses a "Green Clubcard Point" which has an incentive 1p to 4p, for each bag reused.

Sainsbury's has removed all free plastic bags from checkouts to increase reuse of bags by customers, they offer a range of reusable bags for customers to purchase.

In 2007 IKEA was the 1st to totally remove single use bags from every outlet & offer reusable bags in 2 sizes from 15p to 30p.


United States

Plastic overtook Paper as the bag of choice in late 80’s - early 90’s.

But now the tide is turning...

San Francisco (City & County) became the first city to ban plastic shopping bags on 27th March, 2007, Oakland soon followed & on 1st January, 2009 Seattle will implement a 20c charge on plastic bags & LA will implement a similar charge in 2010.


Saturday, October 4, 2008

Case Study :: Hair Salon

:: Scenario ::

Existing high profile salon, have won numerous awards, well known as a high intensity “happening” place have invested well in their brand, & use it strongly for maximum impact without unnecessary noise.

The business enjoys excellent customer loyalty & referral. The owners Geoff & Nicky (a really energetic husband & wife team) are committed to maintaining the strong position of their business & make considered & consistent investment in ongoing marketing activities.

Recently Geoff & Nicky decided to eliminate single-use plastic bags from their salon, & called Bag People to find a better solution.

The partners really liked the Lined Market Bag, but felt they wanted something really clean & contemporary, so we developed the Lined Shoulder Bag specifically for them (it is now one of our best selling styles) & they were delighted with the result.

:: Products - 100% ban on plastic ::

"Our customers buy many individual products - sometimes 3 or 4 items, so they need a bag for convenience" said Geoff , "in our salon we like to do the right thing for the customers as well as the environment & we've banned plastic bags & replaced them with reusable bags from Bag People - we've got a custom made Lined Shoulder Bag with our logo on it".

:: Marketing - "our $2.40 Billboard" ::

“When we give these bags to customers I don't see it as a give-away, I see it as really cheap advertising – the customer leaves our salon with great looking hair & carries our name around town on their shoulder as they complete their shopping – it is a total win-win”, comments Nicky

“And weeks later it’s so great to see people re-using them rather than a plastic bag" adds Geoff.

:: Working with Bag People - getting our bags ::

"Working with Bag People was great, they helped us choose the right bag for our needs & they assisted with the design”. “It's an easy process, we contacted them, they arranged a few design options, we chose our style & colors & sent them our logo. 8 weeks later, our bags were delivered”. “Bag People take care of everything. Just so easy"

:: Details ::

- Geoff & Nicky first contacted Bag People in early April & we had agreed their design by April 10. Prior to production the team were able to see exactly how heir bag would look & with their immediate sign-off we were able to complete, ship & deliver their first order by early June
- 1st trial order - 1,000 x Lined Shoulder Bag in Dark Chocolate Outer / Latte inner @ $2.40
- 1st bulk order - 5,000 x Lined Shoulder Bag in Dark Chocolate Outer / Latte Inner @ $1.55, delivered in October
- 2nd bulk order - 5,000 x Lined Shoulder Bag in Custom Pistachio Outer / Latte Inner planned for January delivery to launch new branding

Read more Case Studies from Bag People.

Contact Bag People for more information.

Tuesday, September 30, 2008

Check Out Our Natural Range

There so much going on in the Eco World at the moment & Bag People are continually innovating!

We’ve recently launched our range of Natural Products.

Our Natural Bags are made from Cotton, Canvas & Jute.

There’s some brilliant design options available & the end result is fantastic branding for your business.

We custom-make every bag exactly how you want it, so the sky is the limit.

Contact Bag People to find out what we can do for you.

Saturday, September 27, 2008

Give Your Business That Little Bit Extra

Sometime you need a head-start over your competitors.

There are literally 1,000’s of ideas that can get your message out to customers.

Have you thought of a reusable bag with your brand on it?

We custom-make your bag exactly how you want it, they cost under 2 bucks & you give them to your customers.

There’s virtually no limit to what we can do to help your business.

We’ve got heaps of design ideas & we can print just about anything.

Contact Bag People to find out how it all works.

Monday, September 22, 2008

Resistance to Change

The use of single-use plastic bags has been an accepted norm over the last 30-40 years.

Making the switch to reusable bags has obvious environmental advantages. However, I still get comments from skeptics and those who are just plain old resistant to change.

Some common reasons or excuses to continue using plastic bags are :

1) "I spend so much money at the market, the least I can get is a free bag to carry my stuff home in."

Well, sure, free is always nice, but lets think long term. You can spend $10 and get 10 reusable grocery bags that will last you for every shopping trip for 2-3 years. That's surely achievable.

Besides, do you really think those plastic and paper bags are free? Of course not, you pay for them within each and every price on the items you've just purchased.

2) "I use the plastic bags to take out the trash."

Some may argue that this is reusing the plastic bag. However, the bag and its contents still end up in landfill with no chance to break down any time soon.

Have you ever tried using newspaper to line your trash can? This is really easy to do and not as irksome as you may think. And more good news; if you recycle diligently and compost your food scraps, the stuff that goes into your general trash magically shrinks to almost nothing.

3) "I use plastic bags to pick up my dog poop." Seinfeld once said "and who is the boss of who?" as he held up the imaginery plastic bag full of freshly delivered goodies from man's best friend.

Believe it or not, newspaper can come in handy again. Or you can take a small shovel, scoop it up and bury it.

If those options gross you out too much, you can always get some biodegradable poopy bags, for example, from

Saturday, September 13, 2008

Double - Barrelled Marketing

Most businesses who are considering offering reusable bags to their customers or members do so 2 main reasons :

1) they would like to incorporate sound environmental practices into their operation. An easy way to do this is to provide an eco-friendly alternative to plastic bags.

2) they see that eco-friendly bags are an inexpensive marketing tool.

Hopefully businesses can increasingly combine these two aspects. Reusable bags really are a winner for business, the consumer, and the environment.

Bag People are the reusable bag specialists and can help develop your brand and your business.

Are you planning to use reusable bags as a marketing tool for your business?

You should Contact Us to find our what we can do for your.

Wednesday, September 3, 2008

Help! - I keep forgetting my Bags.

You and about 90% of everyone else!

Yes, this is a common problem with a pretty easy solution.

It's simply a conscious change of habit.

Do you remember a time when you used to walk out the door without your cell phone? Maybe in the early days when you weren't used to taking it everywhere with you.

The same principal applies to reusable shopping bags.

Little by little, over time you will feel naked without them and have a moment of sheer panic when you realise they are still in the trunk of the car.

So, let's add them to out checklist :
> keys
> wallet
> cell phone
> shopping bags.... and away you go.

Happy You and Happy Planet!

How about leaving a comment with your ideas to remember your bags.